Frequently Asked Questions

NEQI is your new luxury hair care line. With Signature Blend, NEQI not only offers a vegan, rich formula with professional-grade performance, but also a Signature Scent—a unique, signature fragrance developed by renowned perfumer Alberto Morillas. The premium, aesthetic design captivates with its minimalist beauty and well-thought-out shapes. The contrasts between the sharp edges and soft curves define its character and add a modern touch.

The Signature Blend is a professional complex of active ingredients for luxurious hair care. The basis of all NEQI care products is a sulphate-free, rich, vegan formulation. The special Signature Blend - a specially formulated complex of active ingredients - with hemisqualane, peptides and exotic plant extracts, seals the hair structure and ensures incomparable suppleness and radiant shine.

The contained di- and tri-peptides from organically grown oats prevent hair breakage and strengthen the hair from the inside. Hemisqualane helps prevent hair damage, makes it easier to comb and reduces frizz. It prevents moisture loss without weighing the hair down. Goji extract gives the hair suppleness and shine. Mallow extract relieves dryness and thus promotes hair health. Monoi extract nourishes severely damaged and porous hair, gives it more elasticity and strengthens its resistance.

The Signature Scent is NEQI's characteristic fragrance.
All products have a special fragrance for a luxurious hair feel. Alberto Morillas, one of the most influential perfumers of our time and known for his timeless fragrances, is the first to create not a perfume, but a fragrance specifically for NEQI hair care. His olfactory masterpiece turns the daily care routine into a luxurious experience. What does the fragrance smell like? It opens with a green hint of blackcurrant and tea leaves. Soft musky and mineral amber notes surround a pure, floral heart with traces of dry wood.

In the Moisture Conditioner, the Volume Conditioner, and the Repair Hair Mask: Amino-functional silicone helps the hair retain moisture within its structure for longer. It leaves hair soft and makes it easier to style. 

In the Diamond Glass Sprays: Silicone adds softness and shine. We’ve also used heat-activated silicones that smooth, “seal,” and make the hair water-repellent (Glass Hair). 

In the Treatment Treasures line: Our Treatment Treasures Gloss Glaze and Blonde Brilliance each contain two silicones, which provide shine and softness. The silicones in our Build Boost Treat provide softness and reduce static electricity and frizz.

Phytokeratin, hemisqualane, and plant extracts (e.g., goji and mallow) promote the repair of damaged hair structures, strengthen hair fibers, and add shine and softness.

Yes, our NEQI products are sulphate-free. This sulphate-free base is particularly mild, while at the same time providing a rich lather and removing grease and impurities from the hair, regardless of soiling and calcification. The foam is particularly stable with small air bubbles.

NEQI Repair Reveal shampoo is formulated without sulfates, which helps preserve natural moisture, prevent dryness, and enhance the restorative effects of its active ingredients.

Thanks to its sulfate-free formula, NEQI Repair Reveal shampoo is especially gentle and can therefore also be used on sensitive scalps.

Split ends that have already formed cannot be “repaired,” but NEQI Repair Reveal shampoo can reduce hair breakage and stabilize the hair’s structure, as it contains nourishing ingredients that help strengthen it.

In general, our NEQI hair care lines are suitable for all hair types. Below, you'll find our product recommendations based on the current condition of your hair.

The Repair Reveal line with V-Keratin is especially suitable for intensive care of damaged, colored, and stressed hair.

The Moisture Mystery line offers intensive hydration with seaweed extracts.

The Diamond Glass hair care line combines light-reflecting active ingredients and hydration to deliver shine, softness, and a smooth hair surface. It is suitable for all hair types—straight, curly, fine, or thick—that are looking for an especially reflective shine

, Forbidden Finishes—three styling products—give hair a glamorous look. The rich oil serum leaves hair looking healthy and shiny and, just like our Diamond Glass All Hair Styling Spray, is suitable for all hair types. The styling spray provides an instant silky, smooth texture with incredible shine.

The Diamond Glass Curly Hair Styling Spray is suitable for curly hair and provides perfect definition and bounce to your curls, with an anti-frizz effect.

The Volume Victory line with provitamin B5 is especially recommended for fine and thin hair. The line adds texture and volume to the hair without weighing it down.

Treatment Treasures has been specially developed for different hair types. BUILD BOOST with maleic acid is especially suitable for bleached, colored, and severely damaged hair. For colored and slightly damaged hair, PEPTIDE POWER with triple peptide is the perfect product. To add extra shine to dull and dry hair, we’ve developed GLOSS GLAZE with glycolic acid. Blonde Brilliance with lactic acid/AHA is suitable for anyone with blonde or medium-blonde hair.

Smooth Strength Rosemary Oil is suitable for all hair types, whether normal, dry, fine, oily, thin, damaged, or colored.

Hair fragrances are also suitable for all hair types and provide the perfect finishing touch to your hair care routine, regardless of your hair’s needs. The conditioning formula with panthenol and UV protection filters provides an extra boost of freshness to all hair types.

The products combine light-reflecting ingredients and moisturizers to provide shine, softness, and a smooth hair surface.

All NEQI products are Made in Italy - manufactured by a producer specializing in professional hair care products. Renowned hairdressers have accompanied the product development process in order to guarantee professional performance.

All products are available at dm, as well as in our online store. Select products can also be found at Rossmann, Müller, BIPA, Notino, Amazon, El Corte Inglés, Primor, Douglas, Beth & Bob's, and Perfumerías Clapés.

Repair Reveal Mask: Once a week, after shampooing, apply a generous amount of the product evenly throughout your hair and let it sit for 2–3 minutes. Then rinse thoroughly. 

Leave-In Cream: Apply a generous, even amount to the lengths of your hair daily after washing. Work the product through your hair. Do not rinse. 

Diamond Glass All Styling Spray: Divide towel-dried hair into sections. Spray generously and evenly onto towel-dried (not wet) hair. Dry each section with a hair dryer, applying heat and tension. 

Diamond Glass Curly Styling Spray: Divide towel-dried hair into sections. Spray generously and evenly onto towel-dried (not wet) hair. Let air dry or dry with a diffuser. No heat is necessary.

Treatment Treasures: Apply 1–2 times a week. Apply the product to towel-dried hair and distribute it throughout the hair. Massage in and, if necessary, comb through to ensure even distribution. If needed, complete your hair care routine with conditioner.

Smooth Strength Rosemary Oil: Apply 1–2 times a week before washing your hair. Dispense the product into your hands using the dropper or apply it directly to the scalp. Distribute it with your fingertips using circular motions or use a scalp brush. Work it through the lengths and ends. Leave it on for at least 10 minutes. Then, rinse thoroughly.  

Our Moisture Mystery Leave-In Cream, Diamond Glass Spray (All Hair) and Opulent Oil Hair Serum offer heat protection up to 230°. The Volume Victory Styling Mousse also offers heat protection and is perfect for preparing the hair for a voluminous blow-out.

The conditioner coats the hair and seals the cuticle. It protects the hair from damage caused by friction, prevents breakage, makes it easier to comb, and leaves the hair manageable and soft. In addition to the care provided by the shampoo, the conditioner seals the cuticle, provides extra moisture to the hair, and prevents frizz. It also protects the hair from damage caused by heat or environmental factors.

Frizz occurs when the outer layer of hair cuticles is open or damaged. This allows moisture from the air to penetrate the hair shaft and cause the hair strands to swell.

A hair mask provides intensive, long-lasting hair care and should be applied 1–2 times a week after using conditioner. 

The Repair Reveal hair care line with nourishing V-keratin is especially suitable for damaged, colored, and stressed hair thanks to its intensive care.

For extra care for bleached and colored hair, you can use Treatment Treasures Build Boost (for very damaged hair) and Peptide Power (for slightly damaged hair). Treatment Treasures Gloss Glaze, with glycolic acid and the Color-Protect complex, also adds shine and radiance to the color.

Silicones form a thin protective layer around the hair. This allows the hair's surface to:

• become softer
• retain moisture better
• reflect more light
  

Just like the NEQI Diamond Glass styling spray.

Rosemary oil is often studied in relation to blood circulation in the scalp and the stimulation of hair follicles. Some studies investigate its potential effects on hair loss. The results are promising, but they are not a substitute for medical treatment.

NEQI rosemary oil may promote blood circulation in the scalp, but results may vary. It also helps maintain the scalp’s natural balance. Its effect on hair growth is not guaranteed, although it may help. Rosemary oil is not a substitute for medical treatment in cases of severe hair loss.

Minoxidil is a medically proven treatment for hair loss. Rosemary oil is the natural alternative: it nourishes the scalp, promotes blood circulation, and strengthens the hair, making it ideal for daily care and healthy hair growth. It is gentle, natural, and suitable for daily use.

With regular use, you'll notice a healthier scalp and hair that looks stronger after just 2–3 months. Visible results usually appear after 4–6 months.

Yes! Rosemary oil is light and doesn't weigh down fine hair. It helps strengthen the hair, care for the scalp, and give it more vitality.

To achieve a shiny, smooth look, use NEQI Diamond Glass styling spray for all hair types.
It’s a high-quality styling spray that’s also available at well-known drugstores, such as dm, Rossmann, and Müller, and combines a shine-enhancing effect with protection against humidity and heat.

Spray it section by section onto towel-dried hair before applying heat, and blow-dry while keeping the hair taut.

"Glass Hair" refers to extremely straight hair with a mirror-like shine. Here's how to achieve this look with the NEQI Diamond Glass line:

1. Wash with Diamond Glass shampoo: it smooths the hair’s surface.
2. Use the Diamond Glass hair mask once a week for an extra-intensive dose of care and mirror-like shine.
3. The Diamond Glass Mirror Hair Rinse seals the hair’s structure and protects against frizz.
4. Spray the Diamond Glass Styling Spray generously onto towel-dried hair: it provides heat protection up to 230 °C.
5. Blow-dry your hair in sections, applying tension—for example, with a round brush. The heat-activated ingredients smooth the hair and make it water-repellent.
All products are available in the NEQI online store and at dm, Rossmann, and Müller.

The ideal brightening routine with NEQI Diamond Glass:

1. Shampoo—gentle cleansing and smooth hair surface.
2. Optional once a week: hair mask for extra care and shine.
3. Conditioner—for thick or dry hair, and for extra care; for fine hair, Mirror Rinse is usually sufficient on its own.
4. Mirror Hair Rinse—seals the hair cuticle for mirror-like shine and anti-frizz protection.
5. Styling Spray—apply to towel-dried hair before using a blow dryer to add shine and protect against heat.
6. Dry Oil—can be applied to towel-dried or dry hair to protect and tame it.

The NEQI Diamond Glass line was developed to achieve maximum shine: it combines light-reflecting active ingredients with hydration. The most intense shine enhancers are the Diamond Glass Styling Spray (All Hair or Curly Hair), the Mirror Hair Rinse, and the Diamond Glass Dry Oil. For dull, dry hair, the Treasure Gloss Glaze treatment with glycolic acid provides even more shine. Those looking to refresh their hair color will find that the Glossing Hair Masks deliver color highlights and shine in a single step.

Yes. The NEQI Diamond Glass Styling Spray (all hair types) is suitable for all hair types, including fine and colored hair. It adds a silky shine without weighing hair down and protects it from heat up to 230 °C when blow-drying and straightening. For very fine hair, it is recommended to apply the spray sparingly from the mid-lengths to the ends and avoid the roots.

Yes. Frizz occurs when moisture in the air penetrates the hair’s open cuticle. NEQI Diamond Glass styling spray contains heat-activated ingredients that, when you blow-dry your hair, smooth it, seal its surface, and make it water-repellent. This keeps your style smooth and shiny for longer, even in rain and humidity. For curly hair, Diamond Glass Curly Hair styling spray provides defined curls with an anti-frizz effect.

Effective hair care for frizz combines moisturizing ingredients such as glycerin, smoothing agents such as keratin or ceramides, and restorative treatments for damaged hair structures.

The NEQI Diamond Glass hair care line features a perfectly coordinated system of
cleansing, conditioning, and finishing products that, step by step, give hair an incomparable shine
. The shampoo ensures gentle cleansing, smooths the hair’s surface, and gives it
a radiant shine. Next, the Mirror Rinse seals the hair’s structure and provides
a mirror-like shine, as well as effective protection against frizz.

Frizz after straightening your hair usually occurs because the hair’s surface has become rough from heat or because moisture has penetrated it. Before straightening, apply a heat-protective product, such as NEQI Diamond Glass Styling Spray or Moisture Mystery Leave-In Cream (heat protection up to 230 °C). Straighten only completely dry hair. As a finishing touch, apply a few drops of NEQI Diamond Glass Dry Oil to the lengths: it smooths out flyaways and adds shine.

Yes. With a consistent routine that includes moisturizing products, smoothing ingredients, and heat protection, you can significantly reduce frizz. To do this, we recommend our Diamond Glass hair care line.

For fine hair, the Diamond Glass Mirror Hair Rinse is usually sufficient on its own.
For thick hair, we recommend also using the conditioner for extra care and shine.

A glossing mask combines conditioning, color refreshment, and shine in one step. NEQI Glossing Hair Masks are applied just like a regular hair mask—no mixing required—and deposit a delicate veil of color on the hair that refreshes highlights and provides intense shine. A toner is typically used at the salon after bleaching to neutralize unwanted tones.

The color and shine provided by NEQI’s Glossing hair masks last for up to six washes, depending on the condition of the hair. Porous and bleached hair tends to absorb more color pigments, so the effect may be more intense. Compared to traditional hair dye, glossing is gentler and can be repeated as needed when the highlights begin to fade.

Applying it is as simple as applying a hair mask: wash your hair as usual and gently towel-dry it. Apply the NEQI Glossing Hair Mask evenly from the roots to the ends, let it sit for 3 to 10 minutes, and rinse thoroughly. Gloves help keep your hands clean. For an even color effect, we recommend using it every 6 washes.

No. NEQI colored hair masks do not change the color of your hair; instead, they revitalize your existing color and intensify highlights and shine. That’s why blonde hair doesn’t turn brown. Always choose the shade that matches your current hair color. On very light or bleached hair, a darker shade may be more noticeable; if in doubt, test it first on a strand that’s not very visible.

No. NEQI’s Glossing hair masks are conditioning masks with color pigments—[CHECK: ammonia-free and free of oxidizing agents]. They do not need to be mixed, and they do not open the hair cuticle like traditional hair dye. They also condition the hair and leave it feeling soft. As with all hair color products: if you have a sensitive scalp, perform a patch test first.

The most common mistakes when applying a gloss: choosing a shade that doesn’t match your natural hair color, applying it to hair that’s too wet (the pigments get diluted), distributing it unevenly, or leaving it on for too short a time. With NEQI Glossing hair masks, you’ll get the best results by applying the mask to towel-dried hair, distributing it generously strand by strand, and allowing it to sit for the recommended amount of time. Our Glossing Finder helps you choose the right shade.

Hair color fades with each wash, exposure to the sun, and heat, especially with balayage and bleached highlights. With NEQI Glossing Hair Masks, you can refresh your highlights and shine at home, extending the time until your next coloring appointment without the color looking dull. To complement this, a sulfate-free hair care line like NEQI Repair Reveal protects your color while you wash your hair. This helps you save on salon visits and money. Available at the NEQI online store and at dm, Rossmann, Müller, and other drugstores.

NEQI Glossing Hair Masks are available in four shades: Cool Blonde for cool, ash, or platinum blonde hair—neutralizes yellow tones.
Warm Blonde for golden, honey, or dark blonde hair with warm highlights.
Light Brown for light brown hair and balayage with warm brown tones.
Dark Brown for dark brown to black hair that needs more depth and shine.

Choose the shade that most closely matches your current hair color. Our Glossing Finder will help you make your selection in just a few clicks: neqi-hair.com/pages/glossing-finder